A MINI Countryman was placed on a slope of 15% hanging only on a thick rope. Under the rope a bunsen burner was placed. Once you have liked the Facebook page you can watch the live construction, which was build on the parking lot of the Brussels Motorshow and remote ignite the flame from the campaign website. If your flame is the one that burns the rope, you win the MINI countryman. Agency: TBWA\Agency.com
A documentary that explores the game of Shrovetide football.
An Ancient game is the lifeblood of an English market town and the origin of soccer, rugby and American football. Towards the end of winter on Shrove Tuesday and Ash Wednesday the people of Ashbourne gather in the centre of their town to renew the longest running sports rivalry on earth. The game is called Shrovetide Football and originates from two medieval communities living opposite the river Henmore. Today, they are known as the Up'ards and Down'ards.
http://wildinthestreetsmovie.com/
Good in-game advertising. Amnesty International 'Amnesty Rescue' Call Of Duty MOD from Strange Day
"Get a bike. Lock it to a post. Take a pic every day for a year. Last year, Red Peak Branding conducted a unique urban experiment for Hudson Urban Bicycles. On January 1, 2011 we chained a fully loaded bike bells, basket, lights and more - to a post along a busy Soho street. We took a picture of the bike everyday for 365 days, watching it slowly vanish before our eyes. The photos we took were then turned into a daily calendar. We call this project LIFECYCLE: 365 days in the life of a bike in NYC." From http://redpeakgroup.com/
Story Wheel was started by Johannes Wagener & Katharina Birkenbach during the Music Hack Day Boston in 2011. It's using Instagram to serve the pictures and SoundCloud to record and playback the stories. http://storywheel.cc/
A video to show how you can use Google's Real-Time Insights Finder to support your marketing planning process. Discover how our insights tools can be a window into the attitudes, perceptions and needs of your consumers to inform your next brand positioning, media strategy or just look smart in your next meeting. Available at thinkwithgoogle.com/insights/tools
Nike Snowboarding's limited edition boots. Over the years they have explored the freakish worlds of Danny Kass and Gigi Rüf, and this year they are walking a very different path with Nicolas Müller. More info at http://www.nikesnowboarding.com/
